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Grupo Cisneros
Cisneros (Organización Cisneros in Spanish) is a conglomerate of media entertainment, digital media, property investment, tourism development and consumer product companies which reaches 550 million Spanish and Portuguese-speaking consumers in the Americas and Europe. It also provides media content to more than 100 countries. Its current CEO and Vice President of the Board of Directors is Adriana Cisneros.〔(The Nature Conservancy, Latin American Conservation Council )〕
== History ==
Cisneros was founded in 1929 in Venezuela by Diego Cisneros as a small material transport business. The company grew rapidly and obtained a license to branch into the manufacture and commercialization of Pepsi Cola carbonated beverages in Caracas. Diego diversified the business in 1961 when he acquired a Televisa television channel which would become Venevision. His son, Gustavo, began his career in media and entertainment operations of the company. In 1970, Gustavo Cisneros assumed the position of Chairman and Chief Executive Officer (CEO) of Cisneros (Bachelet, 2004).
The creation of Venevision International (currently Cisneros Media Distribution), which handles the distribution, marketing and production of entertainment content, significantly increased the international scope of the conglomerate’s operations. Cisneros Media Distribution is currently one of the main programming suppliers for Univision, the leading Spanish-language television network in the United States.〔El Universal, Univisión líder de audiencia por primera vez en Estados Unidos|El Universal, ''Univisión líder de audiencia por primera vez en Estados Unidos''〕 Parallel to company dealings, Gustavo Cisneros and his wife Patricia Phelps de Cisneros, founded the Fundación Cisneros, a private non-profit organization committed to improving education in Latin America. It supports various important educational initiatives designed to promote freedom of speech, economic development and encourage multicultural understanding.
In August 2013, Gustavo Cisneros appointed his daughter Adriana Cisneros de Griffin as the new Chief Executive Officer (CEO) of Cisneros.〔(Tv Más Magazine, Adriana Cisneros appointed CEO of Cisneros )〕 Adriana has spent the last seven years working as Vice Chairman and Vice President of Strategy. During this time, Adriana Cisneros led the company’s expansion into the digital world and e-commerce. She has mainly concentrated on developing the conglomerate within the digital world and e-commerce.
抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』
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